The Role Of Visual Branding In Business Website Development: Creating A Consistent And Memorable Online Presence
If you're like most small business owners, you already know that having a website is an essential component of staying relevant in the 21st-century marketplace — but you may not be aware of the importance of strong, consistent visual branding in creating a memorable online presence and fostering customer loyalty. Here's what you need to know.
Establishing Your Brand Identity
Before diving into the design elements of your website, take some time to establish your brand identity.